Digital Marketing

Your Marketing People 2019 Scholarship Winner!

Your Marketing People 2019 Scholarship Winner! About the Winner – Ava Butera We are thrilled to announce Your Marketing People’s 2019 Scholarship Winner Ava Butera. Ava is the Editor of Heart Eyes Magazine and is interested in pursuing a career in the Marketing Industry. Her greatest interests are advertising, public relations, and the music business aspects of the industry. Ava is very creative, and for fun is a photographer for a handful of music publications. Check out Honey Punch Magazine…

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Digital Marketing FAQ

What is digital marketing? Digital marketing is a generic term for all marketing efforts that use digital or online technologies to promote a business, product, or service. In digital marketing, companies connect with potential and current customers through a variety of channels like a company’s website, search engines, an email blast, or a social media ad. When it comes to digital marketing, the focus is on market segments, leads, prospective buyers, customers, loyal customers, brand endorsers, etc. Digital marketing encompasses…

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