eCommerce

A Quick Guide to Increasing Last-Minute Holiday Sales Now

A Quick Guide to Increasing Last-Minute Holiday Sales Now Tick tock. There are 14 shopping days left until Christmas and even fewer days until the last ship date to ensure arrival by the big day. By now your marketing plan is steadily in place and your staff is ready to tackle the end-of-season holiday sales with endurance and grace. Before it’s too late, make sure you’ve implemented the following five steps in our last-minute holiday sales guide to increase visibility,…

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Google vs. Amazon: How to Optimize Your Holiday eCommerce Campaigns for Success

Google vs. Amazon: How to Optimize Your Holiday eCommerce Campaigns for Success Phew, you made it through Black Friday and Cyber Monday and hopefully you were able to take a little breather. Now, with just a couple weeks until your last Christmas ship date, it’s time to go, go, go! Last-minute shoppers sometimes spend weeks browsing holiday items but time is running out for them to complete their purchases, and you need to be ready to help them along. Below…

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