FULL FUNNEL INBOUND APPROACH

Let’s get more qualified leads to your website, generate more revenue, and gain additional business from repeat clients using our performance-based full-funnel inbound marketing approach.

A Closer Look at Inbound Marketing

There is no stranger danger here. Inbound marketing starts from the moment a stranger finds out about you to when they can’t stop raving about you to anyone who will listen!

Inbound marketing encompasses the full-funnel or lifecycle of a qualified customer – from stranger to visitor, to lead/customer, to brand advocate. At every touchpoint, inbound marketing plays a vital part and constantly evolves to get you the highest returns possible.

The core of what we do and where our expertise lies is in the Inbound Marketing approach – that’s how we’ve managed to help clients succeed at improving overall company performance.

Inbound Marketing Approach Applied

At Your Marketing People, our suite of Inbound Marketing capabilities include (but are not limited to):

• Branding design and creation
• CRM set-up and management
• Creative and graphic design
• Paid search strategy and management
• Social media marketing
• SEO and reputation management
• Email marketing and nurture
• Video production and editing

INBOUND MARKETING STAGES

ATTRACT

Using proven tactics tested over years of experience in Paid Search, Social Media Marketing, and SEO, we’ll target and bring the right audience to you.

CONVERT

Whether its landing pages, creative ads, or Hubspot forms, we will create and develop the tools you need to convert your traffic into sales or prospects.

MISSED

Unfortunately, there will be some who don’t convert on the first try. We will remarket to missed opportunities through Display, video, and more.

DELIGHT

Strong email nurtures, promotions, and quality content will build brand loyalty, increase sales, and delight your customers for years to come!

LET’S TALK MARKETING STRATEGY

You tried this, you tried that – it didn’t work. Then you pivoted in a different direction, but still seeing little results. Sound all too familiar? Let’s talk 1:1 Marketing Strategy and see where improvements can be made.

PARTNERS

Performance digital marketing for leading brands

WHAT WE CAN DO FOR YOU

You’re not like the rest. We completely understand, and will create a custom Inbound Marketing strategy just for you.

Here’s how it works:

• We’ll start with understanding your business pain points and your high-level goals
• From there, we’ll strategize and develop an overall inbound marketing solution to drive sales, leads, and any other KPIs you’d like to focus on
• We’ll present you with a cohesive marketing strategy and multiple cost-effective pricing options to move forward with implementation

Building a full-funnel approach ensures your marketing strategy is positively impacting your business as a whole and getting you the most revenue out of every ad dollar spent.

CONTACT US TO GET STARTED

“My company would not be where it is today without Your Marketing People. Like any business, we’re affected by seasonal ebbs and flows. Your Marketing People works that into our marketing strategy, pushing different products during various times of the year to maximize our returns. I never have to worry that they’re spending our budget wisely.”

Charith Perera
CEO, TDotPerformance