Amazon Marketplace Explained: Plus The Difference Between Amazon and Amazon Marketplace?

TL;DR:Discover What Is Amazon Marketplace and how it differs from Amazon’s own offerings. The Difference between Amazon and Amazon Marketplace lies in who sells and fulfills orders: Amazon itself versus third-party sellers using Amazon’s platform. Occasionally, you may notice a charge labeled Amazon Marketplace NA PA on your statement; this typically refers to transactions processed through Amazon’s North American marketplace. …

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Using the Keyword Planner Tool

Using the Keyword Planner Tool Google Ads recently announced that it is no longer providing data on all search terms. This got a lot of us marketers all worked up…and rightfully so!  We live and breathe the search term report for keyword expansion and also to ensure we are not wasting money on irrelevant terms. With Google no longer providing …

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How Do Algorithms Work?

Algorithms on search engines like Google and social media platforms like Facebook and Instagram decide how your organic content is discovered. This means that algorithms have a huge impact on your brand’s organic digital marketing efforts. Are you unsure of what algorithms are and how they work? Don’t worry, we’ve got you covered. We’re a full-service digital marketing agency and …

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How to Design a Product

In case you haven’t heard, we’re currently running a podcast series called, How to Start a Successful eCommerce Business in Less Than 30 Days.” In episode 5 of the series, we discuss how to design a product that you can sell online. So what exactly is the secret sauce to designing a product that people will want to buy online, …

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Take Advantage of Bing’s New Free Product Listings for eCommerce Websites

It’s no secret that in 2020, more and more Americans are shopping online than ever before. Whether they’re buying necessities online rather than heading to big box stores or boutiques in the midst of the COVID-19 pandemic, or making impulse purchases because they’re at home and spending more time online, eCommerce websites are booming. You may not have realized it, …

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