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From
eCommerce
How to Tell if Your eCommerce Sales Are Tracking Properly
The last thing you want to deal with in the middle of this prime sales season is wondering if your sales are tracking properly. Here’s how to know i...
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SEO
Google My Business: 7 Best Practices and Tips
Did you know that 97% of people use the internet to find local businesses, and 12% do so on a daily basis? Optimize your Google My Business profile, a...
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Marketing Tips
The Dos and Don’ts of Marketing During a Recession
As US businesses prepare for a recession, now is the time to take a step back and look at the big picture. Is your marketing strategy recession-proof?...
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Pay-Per-Click
How to Effectively Lower Your CPC on Google Ads
You’ve got to spend money to make money. If you promote your business through paid search advertising, you know that. If you can lower your CPC on G...
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Marketing Tips
How to Find Your Target Audience
Your brand doesn’t need to reach anyone and everyone. You need to reach the people who are interested in what you have to offer. That’s your targe...
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Email Marketing
Effective Ways to Build and Segment Your Email Lists for Lead Generation
If you’re a B2B business, segmenting your email lists is a no-brainer. Sure, it takes a bit more finesse than for eCommerce, but it pays off. Segmen...
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