Millions of eCommerce companies from over 170 countries use Shopify for their eCommerce store. The company estimates their merchants represent 10% of all U.S. eCommerce. Clearly, Shopify is a popular choice for an eCommerce store platform. But, why should you choose to use Shopify over another eCommerce platform, such as Squarespace or BigCommerce? Read on. We share five benefits of …
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If you’re an eCommerce business, your web hosting platform is essential to your success. Not only do you need a platform with high uptime and reliability, but you also want an online store that helps you sell more, faster. For many eCommerce businesses, Shopify Plus is that platform. Read on as we explore the many benefits of using Shopify Plus …
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We’ve been waiting for this all year long. At last, it’s time to kick off your holiday advertising. And this year will be crazier than ever. Holiday shoppers are expected to spend even more online this year, with experts predicting a 2.5% growth in online sales between the months of November and December. Rather than rushing to spin up a …
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The Black Friday/Cyber Monday weekend is a wild time, especially if you’re a brand marketer. Each year it brings a new set of hopes, dreams, and challenges. Challenges like: How will we reach our customers? How do we drive sales through search and social? How much should we spend? Don’t worry; we’re here to help. Read on for expert digital …
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When you launch your online store with Shopify, one of the first things you’ll do is select your Shopify plan. Many people start out with a Basic Shopify plan. As your business starts to do more volume, however, the Shopify Plus plan seems a lot more attractive. Read on as we explore what Shopify Plus is and spell out the …
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When it comes to conversions, a well-designed eCommerce homepage can make a world of difference. Follow these ten tips to craft the best eCommerce homepage possible. 1. Put the most important elements above-the-fold. Above-the-fold refers to the space that appears when a person first loads your website, before they have to scroll down. By including your most important elements in …
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Consider this stat: people who shop on mega sales days, like Black Friday and Cyber Monday, are more likely to spend more than those who don’t. Translation? You want to be targeting these people with a savvy advertising strategy this holiday season. We got you. Read on as we share our best tips for success this BFCM weekend. 1. Crank …
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You’ve done your market research, and designed your product prototype. Your eCommerce website is nearly ready. There’s just one thing left to do: actually create your product! Here’s your step-by-step guide to manufacturing an eCommerce product, with pro tips from our own experience. 1. Find a manufacturer. You have two main options for finding a product manufacturer. You can ask …
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eCommerce grew 44% in 2020, and it shows no signs of slowing down. If you want to get in on the action, it’s time to start selling products online. Here’s your quick-start guide. 1. Brainstorm and design your product. You may already have an idea of a product to sell. If you do, that’s great. You can skip ahead to …
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You’ve put all this work into developing a product you just know is going to be a hit. We’ve got news for you. No matter how amazing your product is, it’s not going to sell itself. There’s simply way too much competition out there. People don’t discover products by accident, and they definitely don’t buy them by accident. To get …
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