In case you haven’t heard, we’re currently running a podcast series called, How to Start a Successful eCommerce Business in Less Than 30 Days.” In episode 5 of the series, we discuss how to design a product that you can sell online. So what exactly is the secret sauce to designing a product that people will want to buy online, …
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It’s no secret that in 2020, more and more Americans are shopping online than ever before. Whether they’re buying necessities online rather than heading to big box stores or boutiques in the midst of the COVID-19 pandemic, or making impulse purchases because they’re at home and spending more time online, eCommerce websites are booming. You may not have realized it, …
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It’s essential that your holiday email marketing is on point. The subject lines, the timing, the cadence, the email copy … email marketers pore over each of these as they develop their holiday campaigns. Learn how to set your eCommerce site up for success this holiday season with our guide on how to segment your lists now, and build them for optimal sales later.
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Now is the time to make sure all of your BFCM promotions are set up for success. Here, we share our top eight Black Friday/Cyber Monday promotion ideas and their pros/cons to help you determine which promotion type is right for your eCommerce brand.
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Did you know 60% of holiday shoppers say Facebook and Instagram influenced their holiday shopping decisions? Here, Your Marketing People shares six Facebook ads best practices your eCommerce brand can use to influence shoppers and boost Black Friday sales this holiday season.
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Phew, you made it through Black Friday and Cyber Monday and hopefully you were able to take a little breather. Now, with just a couple weeks until your last Christmas ship date, it’s time to go, go, go! Read on to learn our expert tips on how to best optimize your eCommerce campaigns to increase your sales via Google and Amazon channels this season.
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How did your Black Friday and Cyber Monday sales go? Good, bad, worrisome? The good news is that we are still in the holiday season and you have time to ramp up your marketing even more! Here’s a checklist of what you should be taking away from the BFCM weekend to really jump start your holiday sales.
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Last-Minute Holiday Promotion Tips for eCommerce 2019’s Cyber Monday was the biggest eCommerce sales day ever, racking up a total of $9.4 billion in sales. But holiday sales don’t stop after the big Black Friday weekend—far from it. Shoppers are just getting warmed up. By the end of November, shoppers have only picked up about a quarter of their holiday …
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A Marketer’s Guide to Getting the Most Out of Your Black Friday Sales Any successful Black Friday campaign takes place in three stages: before, during, and after Black Friday. Below we’ll walk you through each of these stages so you and your team can enjoy a Black Friday filled with sales! Before Black Friday A profitable Black Friday campaign begins …
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How to Find a Profitable Product to Sell Here at Your Marketing People, we’re currently running a special podcast series title, “How to Start a Successful eCommerce Business in Less Than 30 Days.” Of course, part of having a winning eCommerce business is knowing what products to sell that will yield you a profit. But if you’ve never sold a …
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