Privacy Policy

March 4, 2025

Privacy Policy for Your Marketing People

Effective Date: May 2026 | Last Updated: May 2026

At Your Marketing People, we value your privacy and are committed to protecting your personal information. This privacy policy explains how we collect, use, store, and protect the data we gather through our website and digital marketing services.

1. Information We Collect

We may collect the following types of personal information:

Personal Information: Name, email address, phone number, business details, and billing information provided when you interact with us or engage in our services.
Usage Data: Information about how you interact with our website, including IP addresses, browser types, and device data, is collected through cookies and similar technologies.

2. How We Use Your Information

We use your data for various purposes, including:

Managing customer relationships and communication.
Conducting analytics to enhance user experience and optimize website performance.
Marketing and advertising, where you have consented or as permitted by law.

3. Data Sharing and Disclosure

We do not sell your personal information to third parties. However, we may share your information with:

Service providers or partners who assist in delivering our marketing services.
Legal authorities, if required by law or to protect our legal rights.

4. Cookies and Tracking Technologies

We use cookies and similar technologies to track website activity and improve user experience. You can manage cookie preferences through your browser settings.

5. Data Security

We implement reasonable security measures to protect your personal data from unauthorized access, use, or disclosure. However, no method of transmission over the internet is 100% secure.

6. Your Data Rights

Depending on your location, you may have certain rights regarding your personal data, such as the right to access, correct, or delete the information we hold about you. To exercise these rights, please contact us at team@yourmarketingpeople.com.

California Privacy Rights (CCPA/CPRA)

If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA). This section describes those rights and how Your Marketing People handles your personal information.

Categories of Personal Information We Collect

We may collect the following categories of personal information:

Identifiers: Name, email address, phone number, IP address
Commercial Information: Records of services purchased or considered
Internet or Network Activity: Website interactions, browsing behavior, referral sources
Professional Information: Company name, job title, business contact details (for B2B clients)

We collect this information from:

You directly (e.g., forms, inquiries, contracts)
Automated technologies (e.g., cookies, analytics tools)
Third-party platforms (e.g., advertising and analytics partners)

How We Use Personal Information

We use personal information for the following purposes:

To provide and manage our marketing services
To communicate with clients and website visitors
To improve website performance and user experience
To run and optimize advertising campaigns
To comply with legal obligations

Client Data vs. Website Visitor Data

We process personal information in two distinct contexts:

Client Data: Information we process on behalf of our clients as a service provider. In these cases, we act as a processor (or “service provider” under CCPA), and the client controls how that data is used.
Website Visitor Data: Information collected directly by Your Marketing People through our website and marketing activities. In these cases, we act as the business responsible for determining how the data is used.

Sharing and Selling of Personal Information

We do not sell personal information in the traditional sense (i.e., exchanging data for money).

However, we may share certain data with advertising and analytics partners (such as Google Ads, Meta, etc.) for marketing and performance purposes. Under CCPA/CPRA, this may be considered “sharing” for cross-context behavioral advertising.

Your Rights Under CCPA/CPRA

California residents have the right to:

Request access to the personal information we collect about you
Request deletion of your personal information
Request correction of inaccurate personal information
Opt out of the sale or sharing of personal information
Limit the use of sensitive personal information (if applicable)
Not be discriminated against for exercising your privacy rights

Do Not Sell or Share My Personal Information

You have the right to opt out of the sale or sharing of your personal information.

To exercise this right, you can:

Email us at team@yourmarketingpeople.com
Or submit a request through our contact form

We will process verified requests within 15 business days in accordance with applicable law.

How to Exercise Your Rights

To submit a request related to your personal data, please contact us at:

Email: team@yourmarketingpeople.com

Response Timeframes:

• Acknowledgment of your request: within 10 business days

• Fulfillment of your request: within 45 calendar days (may be extended by an additional 45 days with notice)

We may need to verify your identity before processing your request. Verification may include confirming your email address or other information we have on file.

Authorized Agents

You may designate an authorized agent to make a request on your behalf. We may require proof of authorization and identity verification before fulfilling such requests.

Retention of Personal Information

We retain personal information only as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law.

Changes to This Privacy Policy

We may update this section periodically to reflect changes in legal requirements or our data practices.The effective date at the top of this section will be revised accordingly. We encourage you to review this section periodically.

Contact Us

If you have any questions or concerns about this privacy policy, please contact us at:

Email: team@yourmarketingpeople.com

Phone: 949.484.9104