If you’re an eCommerce business, your web hosting platform is essential to your success.
Not only do you need a platform with high uptime and reliability, but you also want an online store that helps you sell more, faster.
For many eCommerce businesses, Shopify Plus is that platform. Read on as we explore the many benefits of using Shopify Plus for your eCommerce business.
Sections
1. Truly customizable platform
Like most eCommerce platforms, Shopify offers a variety of themes. It’s easy to find one that matches your online brand with a few tweaks. But if you want to make more than a few tweaks, as most major eCommerce businesses do, you’ll need Shopify Plus.
Only with Shopify Plus can you fully customize the look and functionality of your website — ensuring that your brand truly stands out to customers and doesn’t look like a dozen other online stores.
With any Shopify plan, you can also choose from a long list of trusted apps that allow you to accomplish various functions with your website, from email marketing to custom discounts at checkout.
With Shopify Plus, however, you can build your own unique functionality using the Script Editor, enabling you to customize integrations with your CRM and other software and more. You can even use the Script Editor to reduce your reliance on third-party apps, by building out your own member pricing deals, product bundles, or BOGO offers.
2. Discounted pricing and shipping rates
Shopify Plus is the top-of-the-line plan designed for eCommerce businesses selling at high volumes. As such, it is also the most expensive Shopify plan, starting at $2,000 per month as opposed to the $29 to $299 range of Shopify’s other plans.
However, it is only with Shopify Plus that you can unlock the best transaction fees and shipping rates. Shopify Plus store owners get to negotiate their transaction fee with Shopify, based on their sales volume. That means, depending on your store’s sales, you can pay a lot less than the standard Shopify fees of between 2.2% to 2.9% plus 30 cents.
Shopify Plus stores also get access to lower shipping rates and free Shopify POS Pro — a nice freebie for those with brick-and-mortar retail locations.
3. Speedier sales and site performance
eCommerce businesses on Shopify Plus also enjoy Shopify’s premiere hosting servers and infrastructure, which are able to handle more than 10,000 checkouts per minute.
That means your online store runs fast — whether shoppers are browsing, bookmarking, or buying. In fact, checkout loads four times faster on Shopify Plus than the other Shopify plans.
In a world where 70% of consumers say that page speed impacts their willingness to buy from an e-retailer, every second counts. The faster your store runs, the more likely shoppers are to buy from you vs. your competitors, both during the slow season and busy Black Friday sales.
4. Automated global marketing and sales support
AI is the future. Shopify gets that. That’s why, with Shopify Plus, eCommerce businesses get exclusive access to AI-powered tools for customer segmentation, loyalty, product recommendations, email drip campaigns, and more.
Only Shopify Plus stores can use Shopify Launchpad, a tool that gives you everything you need to schedule and manage limited sales and promotions — including discount codes, start and end times, flash sales, and changes to your Shopify theme or homepage.
And for those who sell worldwide, you’ll be happy to hear you can set up nine additional expansion stores completely for free. Perfect, since you can sell in up to 20 languages and over 130 currencies.
Ready to make the move to Shopify Plus?
Talk to Your Marketing People. We’ll help you crunch the numbers to find the best Shopify plan for you, and guide you on the best apps and features to use to get the most out of your online store.
