UX and SEO: 3 Ways User Experience Improves Your SEO Over the past few years, Google has placed more emphasis on providing an excellent user experience (UX) to your website visitors. It makes sense: Google is all about helping people find what they need online. With each website they feature on page one of their search result pages (SERPs), they’re …
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How to Launch Your New Site, with SEO Intact: A 12-Step Checklist Website launches and redesigns are a big endeavor, but sometimes a very necessary one for brands. Maybe you’ve changed your brand name, and you need the website to match. Or maybe your name’s the same, but you’ve completely overhauled your look and branding. Whatever your reason, you don’t …
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Quickly Improve Your SEO With These 5-Minute Tasks There are small things you can do every day that make a real positive impact on your SEO. If you’ve got a few minutes to spare, spend it on any one of these. 1. Supercharge your images While Google can’t read your images, they can read the filename, title, and alt tag …
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Is Your Local Business Showing Up on Mobile Searches? Early 2015, Google announced that because people are using mobile devices to find local businesses, that they will start using mobile-friendliness as a ranking signal. Take a look at the comScore chart on the right. Notice how mobile global users surpassed desktop users in 2014. With this upward trend of increased mobile …
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